Recently, a team of researchers from Zhejiang University and Tencent Labs uncovered a new type of cyberattack, termed "BrutePrint." This approach targets the fingerprint authentication commonly found on today's smartphones. This is an example of what cybersecurity experts call a brute force attack. With the wave of digital transformation, business owners must be aware of the various cyber threats emerging....
Passwords protect our privacy but don't offer the most convenient experience. Tech giants like Apple, Google, and Microsoft show that there's a better alternative: passkeys. They are a different form of login credentials, consisting of two interlocking parts. The first one is kept on a secure device like your smartphone. The second is shared with the website or app you...
As a business owner, you must take every precaution to safeguard your company's data. Cybersecurity threats can harm your success and the future of your company. Guarding against these risks is essential for your enterprise's long-term health. The number of cybercrimes across the globe is increasing. This makes it crucial to use best practices to help protect your business from...
More hackers are exploiting sensitive data through web applications and APIs as many companies fail to monitor these vulnerabilities. Unless organizations learn how to defend against website security dangers, they put their data and infrastructure at risk. Here are the top ways you can mitigate web application and application programming interface (API) security threats: Have a Web Application Firewall in...
Companies today can tap into a wealth of data to guide them in making sound choices. That's why big data and analytics offer great advantages. They help you understand customers, markets, and operations. Let's explore the benefits you can gain from using big data and analytics. Why Big Data and Analytics Matter for Your Business Integrating big data and analytics...
Are you looking to automate your business processes with technology? Your business has many areas you could automate. From analytics to project management, repetitive tasks, and mundane work are the perfect candidates for business process automation. Identify Inefficiencies in Workflows What parts of your operation can benefit from business automation? Several areas universally benefit from automation. These areas involve tasks...
Your website is the first impression your business projects to potential customers. Improving website user experience good user experience is crucial to keep visitors engaged and convert them into customers. A well-designed website appears high on search engines, converts leads to sales, and avoids lengthy load times. Follow these tips to create the best website experience for your customers. Create...
Whether you're a new business owner or have years of experience, establishing a digital marketing strategy takes knowledge and time. With these tips, you can launch a successful digital marketing campaign and see your online presence skyrocket! Start with Research into Your Customers and Your Niche You can't set an effective strategy without research: Brand Voice: Look through your existing content...
Do you want to convert email subscribers to loyal customers? Focus on increasing customer engagement through your emails. An email list is one of the strongest tools in your marketing strategy. So don't let it go to waste with low engagement rates. Here's how to create a solid customer engagement strategy. Personalize the Message A positive customer experience depends on...
If you're not harnessing the power of cloud computing for small businesses, it's time to start! Cloud technology provides internet-based services using apps, storage, and processing. It's usually available "a la carte" and is essential to take your business to the next level. Security Cloud computing provides a significant upgrade to security for your business. Data Backup Data backup is...
